:root {
  --bg: #FAF7F2;
  --bg-alt: #F0EBE2;
  --fg: #1C1C2E;
  --fg-muted: #6B6B7B;
  --accent: #E8602C;
  --accent-dark: #C44D1F;
  --surface: #FFFFFF;
  --border: #E0D9CF;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

body {
  font-family: 'DM Sans', system-ui, sans-serif;
  background: var(--bg);
  color: var(--fg);
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

::-webkit-scrollbar { width: 6px; }
::-webkit-scrollbar-track { background: var(--bg); }
::-webkit-scrollbar-thumb { background: var(--accent); border-radius: 3px; }

/* NAV */
.nav {
  padding: 1.5rem 2rem;
  border-bottom: 1px solid var(--border);
}
.nav-inner {
  max-width: 1100px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.nav-logo {
  font-family: 'Fraunces', serif;
  font-weight: 900;
  font-size: 1.3rem;
  color: var(--fg);
}
.nav-tagline {
  font-size: 0.8rem;
  color: var(--fg-muted);
  letter-spacing: 0.05em;
  text-transform: uppercase;
}

/* HERO */
.hero {
  max-width: 1100px;
  margin: 0 auto;
  padding: 5rem 2rem 4rem;
  position: relative;
}
.hero::before {
  content: '';
  position: absolute;
  top: 0; right: 0;
  width: 40%;
  height: 100%;
  background: linear-gradient(135deg, rgba(232,96,44,0.04) 0%, transparent 100%);
  pointer-events: none;
}
.hero-eyebrow {
  display: flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.8rem;
  color: var(--accent);
  text-transform: uppercase;
  letter-spacing: 0.1em;
  font-weight: 600;
  margin-bottom: 1.5rem;
}
.eyebrow-dot {
  width: 8px; height: 8px;
  background: var(--accent);
  border-radius: 50%;
  display: inline-block;
}
.hero-headline {
  font-family: 'Fraunces', serif;
  font-size: clamp(3rem, 7vw, 5.5rem);
  font-weight: 900;
  line-height: 1.05;
  color: var(--fg);
  margin-bottom: 1.5rem;
  max-width: 600px;
}
.hero-sub {
  font-size: 1.15rem;
  color: var(--fg-muted);
  max-width: 520px;
  margin-bottom: 2rem;
  line-height: 1.7;
}
.hero-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
}
.tag {
  background: var(--surface);
  border: 1px solid var(--border);
  color: var(--fg);
  font-size: 0.78rem;
  padding: 0.35rem 0.75rem;
  border-radius: 20px;
  font-weight: 500;
}

/* STATS */
.stats {
  background: var(--fg);
  color: white;
  padding: 3.5rem 2rem;
}
.stats-grid {
  max-width: 1100px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  gap: 0;
}
.stat {
  flex: 1;
  padding: 0 2rem;
}
.stat:first-child { padding-left: 0; }
.stat-number {
  display: block;
  font-family: 'Fraunces', serif;
  font-size: 2.8rem;
  font-weight: 900;
  color: var(--accent);
  line-height: 1;
  margin-bottom: 0.4rem;
}
.stat-label {
  display: block;
  font-size: 0.82rem;
  color: rgba(255,255,255,0.6);
  line-height: 1.4;
  text-transform: uppercase;
  letter-spacing: 0.05em;
}
.stat-divider {
  width: 1px;
  height: 60px;
  background: rgba(255,255,255,0.15);
  flex-shrink: 0;
}

/* SECTION COMMONS */
.section-label {
  font-size: 0.75rem;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 1rem;
}
.section-title {
  font-family: 'Fraunces', serif;
  font-size: clamp(1.8rem, 4vw, 2.8rem);
  font-weight: 700;
  line-height: 1.15;
  margin-bottom: 2.5rem;
}

/* SERVICES */
.services {
  max-width: 1100px;
  margin: 0 auto;
  padding: 5rem 2rem;
}
.services-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
}
.service-card {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 12px;
  padding: 2rem;
  transition: border-color 0.2s;
}
.service-card:hover { border-color: var(--accent); }
.service-icon {
  width: 48px; height: 48px;
  background: var(--bg);
  border-radius: 10px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 1.2rem;
}
.service-card h3 {
  font-family: 'Fraunces', serif;
  font-size: 1.1rem;
  font-weight: 700;
  margin-bottom: 0.6rem;
}
.service-card p {
  font-size: 0.88rem;
  color: var(--fg-muted);
  line-height: 1.6;
}

/* PRICING */
.pricing {
  background: var(--bg-alt);
  padding: 5rem 2rem;
}
.pricing-inner {
  max-width: 900px;
  margin: 0 auto;
}
.pricing-intro {
  color: var(--fg-muted);
  margin-bottom: 2.5rem;
  font-size: 1rem;
}
.comparison-table {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 12px;
  overflow: hidden;
  margin-bottom: 1.5rem;
}
.comparison-header {
  display: grid;
  grid-template-columns: 1fr 160px 160px;
  padding: 1rem 1.5rem;
  background: var(--fg);
  color: white;
  font-size: 0.8rem;
  text-transform: uppercase;
  letter-spacing: 0.08em;
}
.localreach-col { color: var(--accent); font-weight: 700; }
.comparison-row {
  display: grid;
  grid-template-columns: 1fr 160px 160px;
  padding: 0.9rem 1.5rem;
  border-top: 1px solid var(--border);
  font-size: 0.88rem;
}
.comparison-feature { color: var(--fg); }
.comparison-val { font-weight: 600; }
.comparison-val.center { text-align: center; }
.comparison-val.right { text-align: right; }
.val-good { color: #2D8A4E; }
.val-bad { color: #C44D1F; }
.pricing-note {
  font-size: 0.82rem;
  color: var(--fg-muted);
  text-align: center;
}

/* PROCESS */
.process {
  max-width: 1100px;
  margin: 0 auto;
  padding: 5rem 2rem;
}
.process-steps {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 2.5rem;
  border-top: 1px solid var(--border);
  padding-top: 2.5rem;
}
.step { position: relative; }
.step-num {
  font-family: 'Fraunces', serif;
  font-size: 3.5rem;
  font-weight: 900;
  color: var(--bg-alt);
  line-height: 1;
  display: block;
  margin-bottom: 0.8rem;
  -webkit-text-stroke: 1px var(--border);
}
.step h3 {
  font-family: 'Fraunces', serif;
  font-size: 1.1rem;
  font-weight: 700;
  margin-bottom: 0.5rem;
}
.step p { font-size: 0.88rem; color: var(--fg-muted); line-height: 1.6; }

/* TESTIMONIALS */
.testimonials {
  background: var(--fg);
  color: white;
  padding: 5rem 2rem;
}
.testimonials .section-label { color: var(--accent); }
.testimonials .section-title { color: white; }
.testimonials-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
  max-width: 1100px;
  margin: 0 auto;
}
.testimonial {
  background: rgba(255,255,255,0.05);
  border: 1px solid rgba(255,255,255,0.1);
  border-radius: 12px;
  padding: 2rem;
}
.testimonial-quote {
  font-size: 0.92rem;
  line-height: 1.7;
  color: rgba(255,255,255,0.85);
  font-style: italic;
  margin-bottom: 1.5rem;
}
.testimonial-quote::before { content: '\201C'; }
.testimonial-quote::after { content: '\201D'; }
.testimonial-sig strong { display: block; font-size: 0.88rem; color: white; }
.testimonial-sig span { display: block; font-size: 0.78rem; color: rgba(255,255,255,0.5); margin-top: 0.2rem; }

/* MANIFESTO */
.manifesto { background: var(--accent); padding: 5rem 2rem; }
.manifesto-inner { max-width: 700px; margin: 0 auto; text-align: center; }
.manifesto-text {
  font-family: 'Fraunces', serif;
  font-size: clamp(1.5rem, 3.5vw, 2.2rem);
  font-weight: 700;
  color: white;
  line-height: 1.4;
  margin-bottom: 1.2rem;
}
.manifesto-sub {
  color: rgba(255,255,255,0.8);
  font-size: 1rem;
  line-height: 1.6;
}

/* FOOTER */
.footer {
  background: var(--fg);
  color: rgba(255,255,255,0.4);
  padding: 3rem 2rem;
  font-size: 0.82rem;
}
.footer-inner { max-width: 1100px; margin: 0 auto; }
.footer-brand { margin-bottom: 1rem; }
.footer-logo {
  font-family: 'Fraunces', serif;
  font-weight: 900;
  font-size: 1.2rem;
  color: white;
  display: block;
  margin-bottom: 0.3rem;
}
.footer-location { color: rgba(255,255,255,0.4); }
.footer-note { color: rgba(255,255,255,0.5); margin-bottom: 0.8rem; max-width: 400px; line-height: 1.5; }
.footer-legal { color: rgba(255,255,255,0.25); }

/* RESPONSIVE */
@media (max-width: 768px) {
  .stats-grid { flex-direction: column; gap: 2rem; }
  .stat { padding: 0; }
  .stat-divider { width: 40px; height: 1px; }
  .services-grid { grid-template-columns: 1fr; }
  .process-steps { grid-template-columns: 1fr; gap: 2rem; }
  .testimonials-grid { grid-template-columns: 1fr; }
  .comparison-header, .comparison-row { grid-template-columns: 1fr 120px 120px; font-size: 0.78rem; }
  .hero { padding: 3rem 1.5rem 2.5rem; }
}
@media (max-width: 480px) {
  .comparison-header, .comparison-row { grid-template-columns: 1fr 90px 90px; }
}